COMPANY INFO
There are two companies named Allora:
Allora Media: Founded in 2004, this company has about 100 employees and was acquired by List Services. It operates in the digital marketing services industry, offering web design, internet marketing, content management, search engine marketing, and web analytics implementation services. It is headquartered in Brookfield, CT, USA.
Allora (Sydney, Australia): Founded in 2015 by Jade Feng and Robbie Dunphy, this company offered a subscription-based online platform for on-demand blowout salon services in Australia. It allowed customers to book unlimited blowouts for AUD 49 per week. The company is currently deadpooled and had no funding rounds. The CEO was Jade Feng.
Allora is a privately held manufacturer and wholesaler specializing in custom kitchen and bathroom sinks and faucets, known for its commitment to quality materials and workmanship. Founded around 2009 and headquartered in Sterling, Virginia, Allora USA serves the wholesale building materials industry with a focus on delivering durable, innovative fixtures across the United States.
The Allora management team combines deep expertise in operations, product development, sales, and creative branding to drive the company’s growth. The Allora executives are distinguished by their hands-on industry experience, family business leadership, and an agile approach to supply chain optimization and B2B sales, all of which have helped establish Allora as a trusted brand in the building materials and plumbing fixtures sector.
Yukie Sherwood serves as CEO of Allora, guiding the company’s strategic direction and spearheading growth in the competitive kitchen and bath fixtures market. Under her stewardship since July 2020, Allora achieved recognition as a top-10 kitchen sink brand by Forbes in 2025, optimized supply chain processes to reduce lead times by 30%, and innovated new product lines featuring advanced faucet technologies—solidifying her status among Allora leadership.
Sherwood holds a BBA from University of Maryland University College and completed studies at Bilkent University. Starting her career at Allora as Sales Manager, she advanced through roles in purchasing and accounts payable before ascending to CEO, utilizing over 15 years of experience in wholesale building materials, supply chain management, and product development.
Mustafa Acikgoz is Allora’s COO, overseeing manufacturing, logistics, and distribution operations. Since joining as COO in December 2021, Acikgoz has implemented a new ERP system that improved inventory accuracy by 25% and led initiatives increasing Allora’s production capacity by 40%, driving efficiency as part of the broader Allora management team.
He brings more than a decade of experience in wholesale plumbing fixtures with a specialization in supply chain optimization and strategic sourcing. Acikgoz’s career advanced through key operational roles at Allora, leveraging his family’s business legacy and operational leadership to ensure scalable growth and continuous improvement.
Hamdi Acikgoz acts as President, providing executive oversight of corporate strategy and partnerships. By championing Allora’s expansion into national homebuilder channels in 2024, Hamdi drove a 20% annual revenue increase and forged pivotal distribution deals with top builders, securing his reputation among the most strategic Allora executives.
With decades of experience in the building materials sector and a focus on strategic growth, his leadership builds on a legacy of business development, channel management, and partnership creation—vital assets for Allora’s continued expansion.
Chris Grady leads Allora’s sales strategy in multifamily and architectural segments as Director of Business Development. In his first quarter since May 2025, Grady launched a targeted outreach program, winning contracts with three large national developer firms and contributing to a projected 15% increase in 2025 sales.
Grady holds a B.S. in Business Management from East Carolina University and brings over 20 years of B2B sales expertise, previously holding senior positions at the Dulles Regional Chamber of Commerce and Grady Consulting, where he honed his skills in strategic alliances and key account development.
Dominique Nguyen shapes Allora’s visual identity and branding as Art Director. Since August 2023, she’s led website and catalog redesigns, resulting in a 35% boost in online engagement and a 10% increase in customer inquiries, reinforcing Allora’s market presence through compelling creative direction.
Nguyen has a degree in Graphic and Web Design and previously founded A3 Creative Services. With 11 years as Creative Director at Learning Tree International, her expertise includes UI/UX design, branding strategy, and leadership of creative teams—key strengths for Allora’s brand image.
Berrah Acikgoz is a co-owner, guiding Allora’s long-term vision and governance. She played a pivotal role in overseeing capital investments that grew manufacturing capacity by 50% in five years, ensuring long-term alignment with the company’s values and strategic direction—solidifying her status within Allora leadership.
Berrah has managed Allora USA’s expansion for over 16 years, specializing in vendor relations and financial oversight. Her leadership in family business operations, governance, and strategic planning make her integral to sustaining Allora’s growth.
Keith Fracalossi joined Allora in May 2022, focusing on cultivating new B2B partnerships in hospitality and contractor segments. By securing over 25 new accounts in his first year, Fracalossi directly contributed to a 12% rise in sales within target markets, exemplifying the strengths of the Allora executive team.
Holding a B.A. in Business Management from Eckerd College, his 22 years of sales experience encompass roles at IAT International, RE/MAX Champions, and Berkshire Hathaway HomeServices, with expertise in strategic planning and account development.
Maribel Carrillo manages front-office operations, improving client interactions and internal communications. Since 2014, she introduced a digital call-tracking system that cut misdirected calls by 40%—enhancing the office’s operational efficiency and supporting Allora’s reputation for client service.
Carrillo attended ITT Technical Institute-Chantilly and Potomac Falls High School. Her background in medical records and administrative support, including posts at Fairfax Pediatrics Associates and Quest Diagnostics, underpins her organizational and client service capabilities.
Muhammad Shahzeb Pasha joined as IT Help Desk Specialist in May 2023. He implemented a knowledge-base system that reduced ticket volume by 25% and decreased issue resolution times by 30%, enabling seamless technology operations across Allora USA.
Pasha holds a B.S. in Computer Science from Arid Agriculture University and a CompTIA ITF+ certification. His prior experience as a React.js Developer at Xeeonix Technologies and customer service roles at Verizon strengthens his technical support and troubleshooting skills.
The Allora leadership team blends the expertise of family business executives, strategic operators, sales leaders, and creative professionals. With a flat management structure focused on collaboration and continuous process improvement, the Allora management team is well-positioned to sustain innovation and deliver premium solutions in the competitive building materials industry. Led by the Allora founders and powered by seasoned executives, Allora’s leadership continues to drive the company’s mission and long-term growth.
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