The application is set to have new features in the areas of personalized shopping with AI algorithms

New Delhi: Bengaluru-based Snitch which operates 17 stores in India plans to launch a new mobile application with a new user-generated content feature, its top executive told IndiaRetailing.

“The Snitch 2.0 app is designed to redefine the men’s fashion shopping experience by providing a seamless, user-friendly platform. Our goal is to create an omnichannel presence, allowing customers to effortlessly transition between online and offline shopping while maintaining a consistent and personalized experience,” said Chetan Siyal, chief marketing officer, at Snitch.

The application is set to have new features in the areas of personalized shopping with AI algorithms to recommend products based on individual preferences, browsing history, and purchase behaviour.

“The Snitch 2.0 application will also feature a video commerce section, inspired by User-Generated Content (UGC),” added Siyal.

SnitchIt is an innovative video commerce section within the Snitch 2.0 app, inspired by user-generated content (UGC). It allows users to explore fashion through engaging and authentic video content created by real customers, influencers, and fashion enthusiasts. Users can watch and create short videos showcasing their favourite Snitch outfits, style tips, and fashion hacks, providing a genuine look at how Snitch products fit into everyday life.

Other additional features of the application include exclusive collections, early access, virtual try-on, seamless integration with physical stores, rewards and loyalty programs, and much more.

The company with this new application version eyes enhanced customer engagement, growth in user base, user feedback, Continuous Improvement, and many others.

Snitch’s diverse product portfolio includes men’s clothing, shoes, perfumes, and sunglasses, with an impressive sales rate of 15 units per minute across both online and retail platforms. The brand’s growth is further bolstered by its recent success in raising Rs 110 crore in its Series A funding round.

||||I|||| * Categories + Beauty & Wellness + Consumer Durables & IT + Entertainment + Fashion & Lifestyle + Food & Beverage o Food & Grocery o Food Service + Home Decor & Furnishing + Speciality Retail * Technology + Digital Icon * Periscope + Case Studies + Research * Shopping Centres * Videos + Retail with Rasul Bailay + The Store + IR Studio * BOOKSTORE * Reconnect Search Register Now * About * RetailTech.Nxt Sign in Welcome! Log into your account your username your password Forgot your password? Get help Create an account Create an account Welcome! Register for an account your email your username A password will be e-mailed to you. Password recovery Recover your password your email A password will be e-mailed to you. * Categories + Beauty & Wellness + Consumer Durables & IT + Entertainment + Fashion & Lifestyle + Food & Beverage o Food & Grocery o Food Service + Home Decor & Furnishing + Speciality Retail * Technology + Digital Icon * Periscope + Case Studies + Research * Shopping Centres * Videos + Retail with Rasul Bailay + The Store + IR Studio * BOOKSTORE * Reconnect Sign Up Search Latest NewsTechnology Snitch to come up with a new mobile app, launched UGC SnitchIt By Mannu Mathew August 7, 2024 19 0 Share Facebook Follow Us Must Read Finance and FundingIndiaretailing Bureau - August 7, 2024 Shopclues co founder Radhika Ghai’s Kindlife raises $8 mn Latest NewsPTI - August 7, 2024 Cos with multi-state presence will have to register as ISD with GST authorities by Apr 1, 2025 E-CommercePTI - August 7, 2024 Zepto to move headquarters to Bengaluru by November Mannu Mathew With over four years of experience, Mannu Mathew specializes in business journalism with a focus on technology, the retail sector, D2C, and E-commerce brands. He is working as the Assistant Editor for India Retailing and Images Retail Magazine. The application is set to have new features in the areas of personalized shopping with AI algorithms New Delhi: Bengaluru-based Snitch which operates 17 stores in India plans to launch a new mobile application with a new user-generated content feature, its top executive told IndiaRetailing. “The Snitch 2.0 app is designed to redefine the men’s fashion shopping experience by providing a seamless, user-friendly platform. Our goal is to create an omnichannel presence, allowing customers to effortlessly transition between online and offline shopping while maintaining a consistent and personalized experience,” said Chetan Siyal, chief marketing officer, at Snitch. The application is set to have new features in the areas of personalized shopping with AI algorithms to recommend products based on individual preferences, browsing history, and purchase behaviour. “The Snitch 2.0 application will also feature a video commerce section, inspired by User-Generated Content (UGC),” added Siyal. SnitchIt is an innovative video commerce section within the Snitch 2.0 app, inspired by user-generated content (UGC). It allows users to explore fashion through engaging and authentic video content created by real customers, influencers, and fashion enthusiasts. Users can watch and create short videos showcasing their favourite Snitch outfits, style tips, and fashion hacks, providing a genuine look at how Snitch products fit into everyday life. Other additional features of the application include exclusive collections, early access, virtual try-on, seamless integration with physical stores, rewards and loyalty programs, and much more. The company with this new application version eyes enhanced customer engagement, growth in user base, user feedback, Continuous Improvement, and many others. Snitch’s diverse product portfolio includes men’s clothing, shoes, perfumes, and sunglasses, with an impressive sales rate of 15 units per minute across both online and retail platforms. The brand’s growth is further bolstered by its recent success in raising Rs 110 crore in its Series A funding round. * Tags * Continuous Improvement * feedback * Mobile app * personalized experience * retail industry * retail industry growth in india * retail industry in India * retail industry latest updates * retail industry updates * retail news and updates * retail news India * retail news online * retail news updates * retail sector growth in india * Snitch * SnitchIt * today's retail news * UCG * user generated content * video commerce section Share Facebook Latest News Finance and FundingIndiaretailing Bureau - August 7, 2024 Shopclues co founder Radhika Ghai’s Kindlife raises $8 mn In the run forward, the brand plans to bring the biggest Korean, Japanese and other global Indie (Tiktok &... Cos with multi-state presence will have to... PTI - Zepto to move headquarters to Bengaluru by... PTI - Amazon partners with 45 govt emporiums, NGOs,... 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